Welcome to the first Go Higher newsletter of 2025! Simon Villeneuve here, your digital growth guide.
Picture this: It’s December 2025.
12 months from now.
You’ve crushed every goal, your business is thriving, and you’re an unrecognizably effective leader.
What would it take to make that true?
That’s exactly what we’ll unlock together in Go Higher.
Because real growth?
It’s not just about TACTICS.
It’s about TRANSFORMATION.
Elevating how you think, lead, and act.
This newsletter is your growth toolkit.
2x/week you get a new tool to help you RUN in 2025 (not walk).
You’ll get…
- High-leverage strategies
- Mindset shifts
- Proven frameworks
Plus, you’re in great company, too!
2,900+ ambitious leaders are reading with you, all ready to break the status quo, embrace bold growth, and create amazing outcomes.
If that’s you, WELCOME!
If not, no sweat. You can unsubscribe at the bottom—no hard feelings.
Last but not least, I’m about to get SCARY CLOSE with you by sharing my own growth journey.
The good, the bad, and the ugly.
In 2025, I’m building Structure to drive 10x growth for ourselves and our clients.
While letting go of the need to control outcomes or others.
It might be a messy process.
But I promise to share my wins, struggles, and lessons here so we can grow together.
Let’s make this the year we both stop playing small, embrace bold new ideas, and create extraordinary experiences.
Know anyone else who might like to follow along? Forward this to them (they can subscribe at https://wearestructure.com/newsletter/).
Where were we? Oh yeah…
Most people stall out on their goals before February.
Here’s how you and I can make sure we don’t do the same!
The Real Reason Digital Growth Goals Fail
Big 2025 goals?
As I said, most crash and burn by February.
You’ve been there before.
So have I.
You promise, ‘This year will be different.’
But it never is.
Here’s the truth…
You don’t rise to your goals—you fall to your systems.
I’ve learned this the hard way.
As a recovering perfectionist, I used to expect 100% compliance every day.
Hyper-achieving, hyper-vigilant, hyper-frustrating.
If I missed one workout or skipped a task, the whole plan derailed. Sound familiar?
Here’s what high performers do differently:
- Set flexible, values-aligned rules
- Build reset rituals to recover fast
- Continuously tweak and optimize
2025 is here. Time to hit RESET and crush your biggest goals like a high performer.
So, what’s your 2025 plan?
Motivation? Willpower? Force?
Or a system that runs—no matter what you’re feeling?
What would you say your biggest struggle is right now when it comes to achieving your goals?
Reply and let me know (I read every response!).
Hint: The secret to your struggle isn’t perfection—it’s progress.
My “Relationship Action Plan” (And Why It Worked)
Let me show you how this concept plays out.
Last year, I wanted to strengthen key relationships in my life.
Not just for personal fulfillment.
But because relationships are also the foundation of a thriving business.
So, I didn’t just HOPE I’d stay in touch—I built a SYSTEM.
Here was my system:
- Set a clear goal to deepen relationships
- Identify key people and connection methods
- Create daily/weekly/monthly actions to stay consistent
The result?
Deeper trust, stronger collaboration, and unforgettable shared experiences.
- Mountain biking in Bend with John
- Hiking in Tucson with Max
- A wine tour with Landon
- Courtside Suns seats with Chris
None of this happened by luck or sheer willpower.
It happened because when I stumbled—and trust me, I did—my system caught me and kept me moving forward.
Thankfully, the system helped me create a few amazing experiences for people I wanted to invest in.
Think this system only applied to my personal connections? Think again.
This works for any goal—in business or life.
You just need a system for it.
Your 2025 Digital Growth System
If you want to transform your life and business this year, here’s the formula:
Long-term Vision + Integrated System + Growth Mindset
It’s not about:
- Doing more
- Trying harder
- Magic tricks
Lots of “activity” helps, but it’s not the core driver of the growth you desire… systems are.
Here’s the thing: building a system that works isn’t easy.
It requires clarity, intentionality, and alignment with your unique vision.
At Structure, we build growth systems for our clients.
We turn businesses, and their leaders, into landmarks through consistent, sustainable growth.
Here’s how we turn vision into unstoppable growth:
- Strategic Planning: In just 1.5 days, we transform big dreams into actionable strategies
- Growth System: A custom 3-year roadmap built to drive consistent, sustainable results
- Impact Reviews: Ongoing check-ins to maintain momentum, crush roadblocks, and keep growth compounding
That’s how you grow!
We call this a Digital Growth System.
Ready to stop playing small?
If you’re ready to stop settling for incremental progress and unlock transformative growth in your organization, let’s talk.
Hit reply with ‘GROWTH SYSTEM’ to take the first step.
I’ll follow up to see how I can help.
This year, don’t settle for ‘good enough.’
Build systems.
Break limits.
Create a future that’s bigger and brighter than you ever imagined.
—Simon Villeneuve
